About B•RISE
CI
keyboard_arrow_downCI
Corporate Identity
The CI of the Busan RISE Innovation Institute visually conveys its vision and values, symbolizing a strong commitment to continuous growth and innovation.
Emblem
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The initial • R' represents momentum and dynamism, symbolizing innovative spirit and agility in a rapidly changing era.
The lower diagonal line, designed as an arrow, signifies a leap forward from a solid foundation, while the upper extending line embodies forward-looking growth toward infinite possibilities.
Manual Guidelines
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This manual provides operational identity guidelines to ensure unified imagery and effective promotion of the Busan RISE Innovation Institute.
As a core representation of the institute·s values, consistent management is required. Unauthorized modification or deviation from the guidelines may damage the institution·s image and promotional integrity.
All uses must comply with these guidelines and, if necessary, undergo approval by the responsible department.
Wordmark
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The wordmark is a core component of the institute·s identity, requiring strict management to maintain visual consistency.
It must be used in full compliance with the manual without unauthorized alterations to preserve a unified image.
Signature
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The signature combines the wordmark with other elements for flexible use across various applications.
As an essential means of external recognition, proportions and approved design files must be adhered to when scaling or reproducing.
Exclusive Colors
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The exclusive colors express the institute·s identity and contribute to a unified brand image.
1. Navy (#002F6C): The primary color representing trust, stability, and professionalism, embodying the institute·s reliability.
2. Gradient (#A500F3 â #FF007F): A color symbolizing creativity and innovation, visually expressing the institute·s future-oriented and transformative vision.
The exclusive colors must be applied consistently across print and digital media, based on CMYK principles, to effectively convey the institute·s identity.
